by Web Master | Jun 6, 2015 | Approval Tricks, Quick Tips
The Internet offers myriad new ways to promote your business, and many entrepreneurs turn to online advertising as a portion of their marketing plan. If you plan to include new media advertising in your next campaign, it’s essential to understand how its pricing...
by Web Master | Jun 5, 2015 | Adsense Tricks, Quick Tips
eCPM is a bit of industry shorthand that seems here to stay. You’ve seen it listed in your AdSense reports; it means, “effective cost per thousand impressions.” So how is eCPM calculated, you ask? eCPM is calculated by dividing total earnings by...
by Web Master | Jun 5, 2015 | Adsense Tricks, Quick Tips
The acronym eCPM means ‘effective cost per mille’. It is the outcome of a calculation of the ad revenue generated by a banner or campagne, divided by the number of ad impressions of that banner or campaign expressed in units of 1,000. The ‘M’ for mille in the name...
by Web Master | Jun 5, 2015 | Adsense Tricks, High CPC, High CTR, Quick Tips
1. Assuming you place some Google ads on your page – that is extremely dynamic and there is no way to get the ads to match your content – how much would you expect to earn for impressions alone? Google does track users with cookies so, they should be able...
by Web Master | May 26, 2015 | Adsense Tricks, High CPC, High CTR, Quick Tips
It’s important to establish your Google Adsense average CPM (cost per thousand impressions) to set the best floor rate in SwitchAds. Your Google Adsense average CPM sets the baseline price that you are willing to sell (and currently sell) your advertising space for....